[1]
A. H. . Pirzado, S. A. . Sangi, M. R. . Shaikh, and J. A. . Shaikh, “Examining Celebrity Influencers’ Credibility through Social Media towards Purchase Intention: The Moderating Role of Materialism”, OM&S, vol. 3, pp. 213–227, Dec. 2022, doi: 10.71016/oms/c3kkpa93.