AHMAD, Khadija Faiz; KHALID, Adnan. A Qualitative Study on the Impact of Instagram Influencers on Gen Z’s Impulse Buying in Lahore. Online Media and Society, [S. l.], v. 7, n. 1, p. 29–42, 2026. DOI: 10.71016/oms/00kns560. Disponível em: https://hnpublisher.com/ojs/index.php/OMS/article/view/863.. Acesso em: 17 jun. 2026.