FAISAL, Muhammad; NASEER, Moazzam; AKRAM, Ghias. Social Media Optimization through A/B Testing for Brand Awareness: A Reach Analysis of A/B Creatives. Online Media and Society, [S. l.], v. 4, n. 2, p. 89–100, 2023. DOI: 10.71016/oms/j0ercq24. Disponível em: https://hnpublisher.com/ojs/index.php/OMS/article/view/39.. Acesso em: 3 may. 2025.