Discursive Construction of Lionel Messi as a Legend; A Critical Discourse Analysis of FIFA World Cup 2022 Media Commentary

Abstract

Aim of the Study: The study aims to explore the discursive construction of Lionel Messi as a great player during the FIFA world cup 2022. The data selected for this study are the matches played by Argentina in FIFA world cup 2022 which are seven in total.

Methodology: Discourse-Historical Approach of Wodack (2001) has been used as an analytical framework which works in three dimensions e.g., specific contents, discursive strategies and linguistic means are examined as types. The commentary has been analyzed with the theme of the identity construction of Lionel Messi as a GOAT (Greatest of all time).

Findings: The findings are that the commentators have called Messi during the match with different nouns which are used for heroes who lead from the front to remain triumphant. These nouns are equipped with adjectives which make them more meaningful and descriptive. The lexical choices are also very descriptive as well. The verbs used by the commentators show that Messi is a triumphant fighter and winning the battle like a restored hero. These verbs show the importance of his performance for his nation and country. Adverbs are used to define the verbs more explicitly. Adverbs remind the context of the struggle which Messi had been doing over the past years for this crowning moment. The linguistic devices employed by the commentators are highly important as the number of followers following Messi on social media has increased to a very high level. On Instagram, Messi has broken the record of most likes ever in history.

Conclusion: The study concludes that the language of commentators leaves a great impact on the viewers when the listen about the favorite players from the commentators. The commentators use linguistic features to portray the players as legends.