AI-Driven Immersive Experiences in Pakistani Cultural Narratives

Authors

DOI:

https://doi.org/10.71016/hnjss/9e7tae11

Keywords:

Immersive Art, Artificial Intelligence, Culture, Heritage

Abstract

Aim of the study: The aim of the research is to elaborate the link between AI and immersive technologies that can easily change the depiction and conservation of our precious cultural heritage. It can easily be done by generating different means of communication with different historical places. Pakistan is a nation that is notoriously enriched with traditions, cultural heritage and architectural buildings. All these sources can act as different opportunities for the purpose of reimaging and conserving the culture with the help of different cultural tools.  

Methodology: This research basically explains the contribution of AI in generation of different experiences that are immersive in nature and can be used to This review critically discusses the AI contribution in creating immersive experiences that recreate, conserve, and interpret Pakistani cultural narratives using virtual reality (VR), augmented reality (AR), and machine learning (ML). In analyzing the latest developments in AI-based digital reconstructions, interactive narrative, and virtual creation of museums, this paper discusses how such technologies promote accessibility, learning, and cultural continuity.

Findings: It examines the ethical and epistemological issues of digital heritage, such as authenticity, data bias, and the digital divide. Overall, this research emphasizes how immersive experiences powered by AI can close the gap between past and present, reshaping cultural experience for generations to come.

Conclusion: AI-powered immersive technologies hold transformative potential for preserving and reimagining Pakistan’s cultural heritage. While they open new avenues for cultural engagement and historical preservation, they also require careful navigation of issues such as data bias and digital inequality. Ultimately, these technologies offer a promising path toward reshaping cultural experience and ensuring heritage continuity for future generations.

Author Biographies

  • Dure Nayab, University of the Punjab, Lahore, Pakistan.

    PhD Scholar, College of Art & Design,

  • Prof. Dr. Ahmad Bilal, University of the Punjab, Lahore, Pakistan.

    Professor, College of Art & Design,

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Published

2025-06-18

How to Cite

Nayab, D., & Bilal, A. (2025). AI-Driven Immersive Experiences in Pakistani Cultural Narratives. Human Nature Journal of Social Sciences, 6(2), 193-203. https://doi.org/10.71016/hnjss/9e7tae11