Effect of Media Routines on News Production: Exploring Journalists’ Perception

Abstract

Aim of the Study: The media holds significant influence as a potent communication tool and carries certain responsibilities within a democratic society. The objectives of this study were to investigate and analyze the practices of journalists from various media organizations in Lahore and Faisalabad. The study aims to explore the diverse influences that impact the news production process. A primary focus of the research was to examine how media routines shape the construction of news stories, while also investigating other media influences that may manipulate the narratives.

Methodology: The study was grounded in theoretical frameworks proposed by Shoemaker and Reese, which explore the influences on media content. The population of this study consisted of 300 journalists employed in various national and local Newspapers, electronic, and social media. Convenience sampling techniques were employed, as they were deemed appropriate for gathering the specific type of data required from journalists, aligning with the nature of the research questionnaire. The data for the study was collected using a survey method from the research respondents.

Findings: The finding of the study indicates that the majority of the journalist expressed the belief that media routines play a crucial role in influencing news constructions. Furthermore, the study reveals that both media routines and other media influences are significant obstacles in the news-making process. These results highlight the perception of journalists regarding the impact of media routines and other influences on the production of news.

Conclusion: In conclusion, understanding and addressing these challenges are imperative for the sustainability of reliable journalism. The intricate interplay of external pressures, technological advancements, and internal dynamics necessitates ongoing dialogue and efforts to safeguard the principles of accuracy, impartiality, and public interest in the ever-evolving media landscape.